That's a section from a new poster launched by Bullywatch London, slogan: "If you can spot it, you can stop it."

By which token if I can spot a distressing visualisation of what life would be like in London under Orwell's Big Brother, I should be able to somehow stop it. I mean, look at it! Does that poster make you more inclined to report instances of bullying? Or does it make you think of everyone around you as having a giant CCTV camera for a head?

To me it's a frightening echo of a certain Dr Who episode shown last year:

Bullying is a problem and one we need to tackle, but the powers that be seem forever incapable of coming up with an effective means of doing so. Remember the blue wristbands with "Beat Bullying" proudly emblazoned on them, as modelled by the likes of Bono? KIds wearing them at school were beaten up for it on the grounds that, by wearing the band, they marked themselves out as easy targets!

Now we have posters where two kids engage in the sort of public act of bullying I don't think you'd normally get (give over, bullying's far more insidious than that, it's the mind games and not the knitting bones that do the damage), and people with spooky cameras for heads stand and watch!

To me, that sends out this message to the British public:

If you see an act of bullying occur, act like a CCTV camera: an inanimate, grey object, powerless to intervene or do anything other than watch from a safe distance in case someone comes along asking questions later.

Is that the society we want? The phrase "have-a-go hero" is much derided, but do we really want to encourage people to leave kids alone to be battered in the streets, just as long as they got a good enough view of the perpetrator so that someone might catch them once hell freezes over? Isn't that what the actual CCTV cameras are supposed to do?

If I'm getting attacked on a London street I'd much rather you came in guns blazing (not literally, let's not be too extreme) with a few other strangers you'd got together, chased away the culprits and helped me to my feet, thanks. Leaving me for dead but making a detailed note of the trainers my attacker's wearing is no use to me at all. Stop it, don't spot it.